Role Playing the Principles of Personal Selling

This sales training system is dedicated solely to helping students develop effective sales presentations and role play them in class.

This book, now in its second edition, continues to provide a thorough treatment of the principles of management and administration. The contents of this book in

This book is designed to be read by students and other starting out their careers in the travel and tourism business. It is ideally suited to those studying for

If you love to read self-help books looking for that gem of wisdom to put everyday problems and challenges in perspective, this is the book for you. Enjoy the s

EBOOK: PRINCIPLES & PRACTICE M

A comprehensive, classic principles text organized around an innovative customer-value framework. Students learn how to create customer value, target the correc

Provides the kind of examples and information that lead to success in the fashion retail world, including the characteristics of great salespeople, using digita